Intellectual Property can be quite confusing for those who are not attorneys. This talk will help you to learn how you can protect your innovative ideas, and how to help protect yourself from being sued for infringing someone else`s patent. Topics covered include the basics of Intellectual Property, such as the types that can be obtained (Did you know you can patent a scent?), how to perform a Patentability assessment, as well as Freedom to Operate. You will leave with a better understanding of how to navigate the choppy waters of patents, without having to get a law degree.